APPENDIX B

 

Opportunity Analysis:

Town of Markham/ Markham Stouffville Hospital

 

CRITERIA RATING FORM

 

Criteria & Scales

 

 

Weighting

 

Total

 

 

Comments

Mission & service delivery aligned

 

  5     4     3     2     1

High                      Low

 

Risk

  5     4     3     2     1

High                    Low

 

2.0

 

 

 

10

 

 

 

2

 

 

Hospital vision:

Caring for our community through partnerships and the pursuit of excellence.

 

Hospital mission:

Our mission, as your community hospital, is to make every experience with us great.

 

 

Key Business Result Impact:

 

Customer satisfaction benefit

 

  5     4     3     2     1

High                      Low

 

Risk

 

  5     4     3     2     1

High                    Low

 

2.0

 

 

 

 

10

 

 

 

 

2

 

 

 

 

 

 

 

 

 

 

Both organizations share the common goal of great customer care and customer service.

 

In addition, staff satisfaction and growth management are key priorities to both organizations.

 

This partnership can provide enhanced services in one location, is aligned to smart growth goals, provides the opportunity for financial efficiency and will provide a fantastic package of services to the community.

 

 

 

 

 

 

Key Business Result Impact:

 

Financial Performance benefit

 

5     4     3     2     1

High                      Low

 

Risk

 

  5     4     3     2     1

High                    Low

2.0

 

 

 

 

 

10

 

 

 

 

2

 

 

Financial efficiency may be achieved by sharing building space and increasing site visits.  The hospital/ medical components of the Health & Wellness Centre will increase site traffic.

Key Business Result Impact:

 

Staff Motivation & Satisfaction

 

5     4     3     2     1

High                      Low

 

Risk

 

  5     4     3     2     1

High                    Low

 

1.5

 

 

 

 

 

 

6

 

 

 

 

3

 

 

Not likely to have negative impact on staff.  And it will be a unique and different opportunity – for those who like to be leaders – this facility will offer some great growth & program opportunities.

Enhanced level of service benefit

 

5     4     3     2     1

High                      Low

 

Risk

 

  5     4     3     2     1

High                    Low

 

 

 

 

 

1.5

 

 

6

 

 

 

 

1.5

 

It does not represent an enhanced level of service as much as it offers a community focal point and the opportunity to package like services together.

Other – public perception, development challenges

 

5     4     3     2     1

High                      Low

 

Risk

 

  5     4     3     2     1

High                    Low

 

 

 

1.5

 

 

 

6

 

 

 

 

3         

 

Public support will be strong.  The challenge will be formulating a site plan that allows for easy access, provides for transit and parking to compliment all services.

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

The scores form the criteria weighting are transferred to the perceptual map.  The mapping exercise helps to create a visual impact of the benefit/risk associated with the potential partnership.

 

                        HIGH

52.5               

             

 

 

 

 


LOW                        potential risk                                        HIGH

                                                                                        52.5

 

 

The preliminary analysis indicates a high potential for the partnership in helping the Town achieve organizational objectives (scoring 48/ 52.5) and an attractive level of risk (scoring 13.5/ 52.5).